Generate high-quality ads for their macaroon business.


10 Months


The company needed new product sales.

Strategy (Overview)

The client wanted to leverage their TV presence and sales by providing quality tasting pastries for everyone to enjoy. The team decided to set up complex shopping and display campaigns optimized for each product.

google ads case study case 4 table 1

Best performing ads:

google ads case study case 4 ad 1
  • The team used search ads which used keywords to match the user’s interests.
  • Each campaign had an ad pointing to the client’s specific landing page.
  • This was a very healthy campaign with a very healthy ad impression size of 903k+ views.
  • After generating quality link clicks and product sales, we created a similar campaign for remarketing.

Key Metrics

google ads case study case 4 table 2

Budget: $3000 Per Month

Location: United States

Solution (Campaigns Used):

Shopping Ads: Finding people who are intentionally looking for the client’s services via shopping ads.

Display Ads: Generating awareness through product images and creatives

The Google Ads team actively optimized each campaign to achieve optimal results.

Final Outcome:

This resulted in new business for the client and potential future growth.